Privacy Policy
Effective date: 11 July 2026
This Privacy Policy explains how Unfound House collects, uses, stores and protects personal
information in connection with The Unfound List newsletter.
1. About this Policy
This policy explains what information we collect, why we collect it, the lawful basis for processing,
how long we keep it, who we share it with, and your rights. It applies to all newsletter subscribers
and visitors to our landing pages.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
2. Who We Are
Unfound House is the data controller. Contact: [email protected]. We determine the purposes
and means of processing your personal data.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
3. Information We Collect
We collect your email address and, where voluntarily supplied, your name. MailerLite records
subscription metadata including date, time, IP address, source form and confirmation status for
security and consent records.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
4. How We Use Your Information
We use your information to send newsletters, administer subscriptions, respond to enquiries,
improve our content, maintain suppression lists after unsubscribe requests, prevent abuse, and
comply with legal obligations.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
5. Lawful Basis
Marketing emails are sent only where you have provided consent. You may withdraw that consent
at any time by using the unsubscribe link or contacting us. Withdrawal does not affect processing
carried out before consent was withdrawn.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
6. Email Marketing and PECR
We comply with the Privacy and Electronic Communications Regulations (PECR). Promotional
emails are only sent to individuals who have subscribed or where another lawful basis under PECR
applies.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
7. Service Providers
We use MailerLite as our email service provider. Service providers may process information only on
our documented instructions and subject to contractual safeguards.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
8. International Transfers
Where providers process information outside the UK, we rely on recognised legal safeguards
including adequacy regulations, the UK International Data Transfer Addendum or Standard
Contractual Clauses where appropriate.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
9. Security
We use reasonable organisational and technical measures including authentication technologies,
password protection, restricted administrative access and reputable infrastructure providers. No
online service can guarantee absolute security.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
10. Data Retention
Subscriber information is retained while you remain subscribed and for a reasonable period
afterwards where necessary to maintain suppression lists, resolve disputes or comply with legal
obligations.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
11. Your Rights
You have rights to request access, correction, erasure, restriction, portability where applicable,
object to certain processing, withdraw consent, and complain to the Information Commissioner's
Office (ICO). We aim to respond within the time required by law.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
12. Cookies and Analytics
Our current newsletter landing pages may use essential cookies required for functionality. If
analytics, advertising cookies or additional tracking technologies are introduced, this policy will be
updated before those technologies are used where legally required.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
13. Third-Party Links
Emails and landing pages may contain links to third-party websites including social media. We are
not responsible for the privacy practices or content of external sites.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
14. Children's Privacy
Our newsletter is not directed at children under 13 and we do not knowingly collect their personal
information.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
15. Changes to this Policy
We may update this Privacy Policy periodically. Material changes will be reflected by updating the
effective date and, where appropriate, notifying subscribers.
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
16. Contact and Complaints
Privacy enquiries should be sent to [email protected]. If you remain dissatisfied you have the
right to complain to the UK Information Commissioner's Office (ICO).
In practice, Unfound House seeks to collect the minimum amount of personal data necessary to
operate the newsletter. We review our processes periodically to ensure that information remains
accurate, secure and relevant to the purposes for which it was collected. Where legal obligations
change or our services expand, this policy will be updated accordingly.
If you have any questions about how your information is handled, we encourage you to contact us
before making a complaint so that we can try to resolve the issue promptly and transparently.
Legal Notice
This document is a comprehensive privacy policy template for a UK newsletter business. It is
designed to be substantially more detailed than a basic policy, but it is not legal advice and cannot
replace a review by a UK solicitor who can assess your specific business activities and regulatory
obligations.